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Announcing #InnerShaq with Shaquille O'Neal

Have no fear — #InnerShaq is here! Whether you’ve realized it or not, you’ve heard it. That velvety voice of reason in your head, advising you to do the right thing during tough moments – especially when it comes to saying “No” to underage drinking. That’s right. That’s your #InnerShaq.

Today, we’re giving that little voice a Shaq-sized megaphone through the #InnerShaq campaign. The campaign features NBA legend Dr. Shaquille O’Neal and uses humor (Shaq’s specialty) to encourage teens to make smart choices by listening to their #InnerShaq. We’re also giving one lucky person the chance to MEET SHAQ!



“But HOW?! How can this BE?!” you ask with a splash of skepticism. Honestly, we’re a little surprised ourselves. While it might seem a bit too good to be true, it really is quite simple. We’ve even created a 6-step guide to finding your #InnerShaq & possibly meeting the actual Shaq:

1.       Visit

2.       Enter the “Me and My #InnerShaq” Sweepstakes by uploading a picture of yourself into a hilarious scenario with Shaq using the Face-In-Hole widget.

3.       Share this hysterical picture with everyone you’ve ever met in your entire life.

4.       Watch the funny videos.

5.       Share the Shaq-tastic videos, memes and gifs.

6.       Upload, share, repeat.

Remember, the more you enter the Sweepstakes, the higher your chances are of winning.



Friend, it is time. Time for what, you ask? It's time to listen to and meet your #InnerShaq!

So, visit now! Go to to watch Shaq-tastic videos, check out funny memes and gifs, and enter the “Me and My #InnerShaq” Sweepstakes for your chance to MEET SHAQ!

You heard us, go forth and awaken the #InnerShaq within your friends. What are you waiting for? GET TO SHARING! Oh, and remember to use hashtag #InnerShaq

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