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Jonathan Goldberg

Creative Director

An unconventional creative driven to tell compelling stories in all mediums, Jonathan brings a diverse set of creative experiences to the Responsibility.org team, everything from starting a branding agency, designing rock posters, becoming one of The Martin Agency’s first dedicated graphic designers, art directing an alternative news-weekly, to leading creative on global brands such as Chapstick and Cheerios.

Before joining Responsibility.org, Jonathan founded and was head of creative at the branding and design agency, A For Adventure, which focused on launching emerging lifestyle and retail brands. After running A For Adventure for six years, he moonlighted across the country, lending a hand as Creative Director on assignments at Mono Minneapolis, Our Man In Havana NYC, Tierney Philadelphia, and Solve Minneapolis.

Jonathan spent 2005 to 2012 developing digital campaigns and experiences in New York City at BBDO, Publicis, 360i, and The Burns Group, on brands such as BMW, Pizza Hut, FedEx, Beck’s Beer, LG, Yoplait, and many more.

At Publicis, Jonathan and his team developed multi-year, multi-skew branded content campaigns for Fiber One, including winning General Mills’ $1M “Big Bold” contest with a viral piece called “Magic Brownies”, featuring Cheech and Chong, and a full-page NYTimes ad apologizing to the public for not inventing their 90-calorie chocolate brownie sooner.

Throughout his 20-year career, Jonathan has won top awards and honors, including Clios, Addys, AIGA, Communication Arts, Print Magazine, Luerzers Archive, HOW Design, and the Richmond Ad Club.

When he’s not obsessing over aesthetics at work, Jonathan loves obsessing over aesthetics at home through a myriad of house and garden renovations. A lover of backroads, canoeing, NPR, and traveling in general, Jonathan currently lives in his hometown, Richmond, VA, with his wife, Jess, and son, Harlan.

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